Dallas – Loyalty and marketing solution-provider Alliance Data Systems Corp. said Tuesday that it has signed a multi-year renewal agreement to continue providing the private label credit card program for Omaha-Neb.-based Gordmans Stores, which operates 78 stores in 46 markets across 18 states.

Additionally, Gordmans and Alliance Data have begun a full rollout of Alliance Data's in-store, tablet-based mobile technology to drive account acquisition efforts following a successful pilot earlier in 2012.