LOUISVILLE, Ky. -- Brown-Forman announced today the appointment of Lawson Whiting as managing director Western Europe, based in London, effective May 1.
Whiting brings a broad range of experience to this important position, most recently serving as director of finance for Western Europe. Whiting joined Brown-Forman in 1997 as an analyst in Corporate Development. He subsequently served as director of Investor Relations, director of finance for wines, director of global business strategy for the Jack Daniel’s Family of Brands, director of global brands strategy and analysis, and director of finance for the North America Region.
“Lawson’s experience on the leadership teams for the global Jack Daniel’s business, the North America region, and currently the Western Europe region equips him well for this new business leadership role,” said Mark McCallum, EVP and COO for Brown-Forman.