Build-A-Bear to debut pop-up stores for holidays

St. Louis Build-A-Bear Workshop announced Friday that it plans to open approximately 10 pop-up stores in time for the holiday 2010 season.

Store openings are slated to begin in October.

The interactive retailer said that the pop-up concepts will offer an extensive assortment of holiday animals, fashions and accessories as well as an edited assortment of the signature stuffed animals and fashions found in its more than 400 existing stores worldwide.

Build-A-Bear said it will look for opportunities to keep select stores open following the holiday season.

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