Mississauga, Ontario – Canadian interactive retailer The Shopping Channel is relaunching as TSC. The relaunch includes an upgraded and redesigned website, as well as a new "ShopTSC" app for iPhone, iPad and mobile website.
In addition, social media on-air interaction will feature viewer tweets and comments appearing on screen and on-air hosts allowing viewers to engage with presenters through Facebook and Twitter. Other new features and upgrades include on-air graphic product upgrades, reduced shipping charges and a streamlined return policy.
"Our brand evolution enhances this unique shopping advantage by reflecting changing online retail habits and desires, allowing for superior accessibility, and ultimately enabling our customers to discover more of what they want,” said Steven Goldsmith, president of The Shopping Channel. “The Shopping Channel will continue to be everything our customers have loved about us, but easier, brighter and even better."