Coca-Cola and U.S. soccer team member DaMarcus Beasley are joining forces to help consumers give soccer balls to schools. Through July 13, people can enter promotional codes from Coca-Cola products at coke.com/soccer and donate a soccer ball to the school of their choice.
“The Coca-Cola Company has always shared an enormous passion for soccer and the world of endless possibilities that it offers to youth globally and right here in the U.S.,” Coca-Cola North America’s VP Multicultural Marketing Lauventria Robinson, said.
The soccer ball donation campaign is one component of Coca-Cola’s push to bring soccer to more Americans and will be working with Family Dollar on a soccer field makeover program, improving certain soccer fields around the country. One soccer field will receive $15,000 for improvements.