The Container Store launches loyalty program nationwide

Dallas -- The Container Store has made POP!, its customer loyalty and engagement, available in its 66 existing stores and on its website.

“Our aim is to make POP! a simple, relevant and engaging program for our customers to help us deepen their relationship with our brand and reward them for their devotion to The Container Store,” said Melissa Reiff, president & COO of The Container Store.

Unlike traditional loyalty programs, the POP! program will provide members with custom organizing tips based on their expressed interests and past purchases to help them get started on their next organizational project. Members will be able to earn $15 POP! Perks throughout the year and will be rewarded with surprises including special offers, exclusive event invitations, product previews and more.

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