Atlanta – David’s Bridal is using omnichannel solutions from Manhattan Associates to ensure on-time and accurate delivery of customer orders from across its network. The company is using Manhattan’s order management solution to orchestrate both customer and store replenishment orders to ensure reliable fulfillment.
In addition, the software is used to pool and govern availability of inventory across David’s Bridal’s e-commerce and store distribution network to allow the retailer’s entire supply chain to service each customer’s needs. David’s Bridal uses Manhattan’s order management solutions as the hub of supply and demand across its network. This has allowed the retailer to move beyond visibility and instead use inventory availability information across all of its channels, allowing e-commerce, store and call center operations to work from a single view of the network. This, in turn, results in David’s Bridal being able to match available inventory across the network to an individual customer’s need.
"We are proud to be a long-standing partner with David's Bridal as they further enhance the customer focus that has been the hallmark of their success,” said Eddie Capel, president and CEO, Manhattan Associates. “Like so many of our omnichannel customers, we've worked together to deliver successful projects to increase sales and improve service."
“Our business is founded on offering brides the widest variety of products always delivered on time for her big day, no matter how she chooses to shop with us: online, in our stores, or by phone. It’s critical that we have one system we can rely on to provide inventory availability and manage orders across our network,” said Caryn Furtaw, chief information officer, David’s Bridal. “With Manhattan’s solutions, we have a foundation on which we can continue to build out our omnichannel initiatives.”