Eastern Mountain Sports to roll out VeriFone iPad retailing solution

San Jose, Calif. -- VeriFone Systems announced Thursday that outdoor retailer Eastern Mountain Sports has successfully piloted the VeriFone GlobalBay iPad solution in four stores and is readying a 2012 rollout.

The VeriFone GlobalBay platform is a software-as-a-service offering that enables a suite of next-generation mobile retail software for retailer-to-consumer interaction and leverages retailers' existing POS, e-commerce and store systems.

"The VeriFone GlobalBay App is central to our continued efforts to provide the best customer experience in the industry," said Will Manzer, CEO, EMS. "This solution provides us with the flexibility to deliver the right product and activity content where it's needed – while working with customers."

The VeriFone GlobalBay Retailing App for iPad offers configurable features and improves the interaction between store associate and consumer while enhancing the overall in-store selling experience.

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