Omaha, Neb. - Department store retailer Gordmans has implemented Oracle Retail solutions to improve the customer experience and deliver on its advertised promise that shoppers will find “something unexpected” with each store visit. Using Oracle Retail software, Gordmans is streamlining the supply chain that supports its expansion throughout the Midwest.
Gordmans implemented Oracle Retail supply chain planning and execution solutions as part of a business expansion strategy that includes adding 10 new stores in 2013 and boosting the performance of existing locations. The Oracle Retail solutions provide Gordmans with more immediate insight regarding customer demand and item performance as well as the tools to offer new assortments and provide customers with trending products, brands and designers. Gordmans is also using the Oracle solutions to enable a multi-distribution center operation and offer more diverse and compelling assortments.
“Without the Oracle Retail solution we could not have grown beyond our 78 stores, and we are on course to surpass 100 locations next year,” said Richard Heyman, CIO, Gordmans. “The Oracle solutions enable our multi-DC model and have transformed our business, putting us on course to drive better performance. We are leveraging Oracle to improve product selection, inventory turnover and our ability to respond faster to customer demand.”