Grocer Winn-Dixie aggressively remodels and expands

Tampa, Fla. -- Regional grocer Winn-Dixie said it is working hard to change a tarnished image.

The chain, fresh out of bankruptcy, is in the throes of rolling out its previously announced remodeling, expansion and new development plan that involves an investment of about $100 million.

In Sarasota, Fla., a remodeled store will feature such upgraded features as a café with free Wi-Fi, an imported wine and craft beer section, a sushi bar, pizza bar and several stations where chefs prepare hot dinners for shoppers on the go.

The renovated stores are called “Transformational models” by Winn-Dixie and, said the grocer, are designed to rival Whole Foods or Fresh Market in terms of image.

Winn-Dixie filed for bankruptcy in February 2005, and then emerged with a rebuilding plan that involved, initially, a freshening of 230 stores and then the more full-scale remodels that launched as a pilot in pre-selected markets. Seventeen stores will change over to the transformational model this fiscal year, according to Winn-Dixie. And the company has targeted at least 60% of company stores for the transformational overhaul.

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- 4:28 PM
Panamared says

The Transformational stores are an excellent move on the part of Winn Dixie with the latest projects Architectural and Engineering Services being provided by Bergmann Associates Jacksonville Florida office

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