J.C. Penney’s The Foundry Big & Tall opens in Dallas

Plano, Texas -- The Foundry Big & Tall Supply Co., a new specialty retail concept for big and tall men from J.C. Penney, on Thursday made its retail debut in the Dallas area. Approximately 10 stores are expected to open in the Dallas and Kansas City, Mo., markets by the end of May. The company plans to expand the concept nationwide to 100 stores by 2013, reaching a total of 300 stores over the next five years.

With flat-screen TVs tuned to sports, an oversized poker table and comfortable seating, The Foundry will offer a hip, yet unpretentious and relaxing environment, and feature an extensive head-to-toe assortment of merchandise from a wide variety of menswear’s brands. Stores will average 5,000 sq. ft.

"The Foundry Big & Tall Supply Co. isn’t simply a clothing store men of stature,” said Steve Lossing, president, The Foundry Big & Tall Supply Co. “It is a place that understands the unique challenges of the hard-to-fit man and provides him with a comfortable shopping environment, associates who are attentive and most importantly clothes that make him look good."

Inspired by the look of a microbrewery, The Foundry’s stores feature an urban, industrial design with concrete and wood flooring, brick walls, exposed ceilings, modern lighting, and steel and wood fixtures.

Click here to see photos.

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