Krispy Kreme opens first Taiwan store Dec. 12

Winston-Salem, N.C. -- Krispy Kreme plans to open its first store in Taiwan on Dec. 12. The new 2,400-sq.-ft. store will be located in Taipei and is the first of 10 planned Krispy Kreme stores in Taiwan during the next five years by Krispy Kreme's new franchise partner, Huan Hsin Co., Ltd.

The opening was initially announced to fans of the Krispy Kreme Taiwan Facebook page, and the retailer is giving away more than 10,000 dozen doughnuts at local events throughout Taipei.

"We are excited to partner with Huan Hsin Co., Ltd. in bringing the world famous Krispy Kreme taste and experience to the people of Taiwan," said Jeff Welch, Krispy Kreme president, international. "Their significant retail food experience, strong knowledge of the Taiwanese consumer, and passion for hospitality are key assets as they bring the melt-in-your-mouth Krispy Kreme experience to the market.  We are excited to see the strong reaction of the Taiwanese consumer to our pre-opening activities and look forward to joining Hung Chun Hsu and Cheng Chien Hsu, the principals of Huan Hsin Co., Ltd.”


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