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Levi Strauss names Walmart exec to lead global e-commerce

San Francisco -- Levi Strauss & Co. has named former Walmart executive Marc Rosen as executive VP and president of global e-commerce, effective May 5.

Rosen was most recently senior VP of global e-commerce at Walmart, where he was responsible for designing, building, operating and expanding Walmart.com. He also served as senior VP of information systems, with responsibility for Walmart’s global merchandising, supply chain and store systems

At Levi, Rosen will be charged with establishing Levi.com and Dockers.com as digital flagship stores through an engaging user experience, a breadth and depth of product assortments and improved order management capability.

This includes advancements in systems and technology as well as a focus on the company’s highest-growth markets, which include China, France, Germany, Japan, the United Kingdom and the United States. He will work in close partnership with the global retail team to deliver a seamless omnichannel experience to consumers around the world.

“Our e-commerce business has experienced strong, double-digit growth the past few years,” said Levi Strauss president and CEO Chip Bergh. “Investing in e-commerce continues to be a top priority for LS&Co. because of the sizeable upside opportunity that exists. We will establish digital flagship stores to drive omnichannel growth, optimize our presence on our wholesalers’ websites and continue to improve the overall consumer experience to drive brand loyalty. Marc’s track record of delivering industry-leading global e-commerce growth makes him the ideal leader to take our business to new levels of success.”

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