New York – In a sign of just how competitive the upcoming holiday season is expected to be, Macy’s said that most of its stores will open at 8 p.m. on Thanksgiving evening. It’s the first time in its history that the company will be open for business on the holiday.
Macy’s said the decision to open on Thanksgiving night was “consistent” with many other retailers. And to minimize the impact on associates, the retailer said it began planning early to allow associates the time to review available shifts throughout the holiday season, including on Thanksgiving weekend, and to volunteer for the shifts they prefer.
The macys.com e-commerce site will also be open all day Thanksgiving and consumers can get the first look at select Black Friday specials on Macy’s Pinterest starting Oct. 15.
In addition, beginning Nov. 21, customers will be able to use the Macy’s mobile app to view Black Friday specials on their mobile devices and create customized shopping lists that can be edited and shared with friends.
“Black Friday is the biggest shopping event of the year and brings with it a level of fun and excitement to our customers around the nation,” said Peter Sachse, Macy’s chief stores officer. “For Macy’s, it's important to make this day enjoyable and convenient for everyone, as our customers search for great deals on favorite wish-list items. Shopping at Macy’s on Black Friday means having the opportunity to purchase the most sought-after products at unbelievable savings.”