Ft. Collins, Col. Retailers and consumers are gearing up for Free Shipping Day set for Dec. 17. The one-day shopping event offers free shipping to customers with guaranteed delivery by Christmas Eve.
More than 450 retailers have already signed up to participate, eclipsing last year’s final tally of 250. Participating merchants include Toys “R” Us, J.C. Penney, Apple Store, Nike, Sears, Babies “R” Us, Eddie Bauer, PacSun, PetSmart, and Ralph Lauren.
“Numbers show that online shopping dramatically slows after Dec. 10,” said Luke Knowles, founder of FreeShippingDay.com. “The day encourages people to continue buying items online later into the month of December, and obviously this is appealing for retailers.”