Phipps Plaza adds luxury residential component

Atlanta -- Simon Property Group and Columbus Realty have teamed to inject a high-residential component to Simon’s fashionable Phipps Plaza shopping destination in the tony Buckhead area of Atlanta.

The residential project, to be named Domain at Phipps Plaza, will be developed with Columbus Realty Partners.

Domain at Phipps Plaza will consist of 319 mid-rise, urban-style luxury residences; construction is slated to begin in September 2014 with occupancy anticipated in fall 2015. JHP Architecture/Urban Design of Dallas will serve as the architect for the project.

"Domain at Phipps Plaza will provide unsurpassed access to our upscale shopping, entertainment and dining options," said Dewayne Herbert, Phipps Plaza's mall manager. "The addition of these high-quality residences at Phipps Plaza expands our ability to deliver a lifestyle embellished with luxury and quality, and creates an exciting new place for Atlantans to call home."

Other mall enhancements are already underway at Phipps Plaza. Scheduled to be complete before the holiday season, an extensive interior makeover will provide a fresh new look and feel and meet changing customer needs. Plans include upgraded energy-efficient LED lighting, new interior colors with warm wood accents and updated railings, comfortable lounging areas with Wi-Fi connectivity and device chargers, upgraded restrooms, and the installation of a hotel-like concierge customer service center. Major improvements to parking include new lighting, flooring and automatic doors to welcome customers.

Retail tenants include Gucci, Versace, Jeffrey, Giorgio Armani, Valentino, Hugo Boss and Bally plus Tiffany and Co., and Phipps Plaza is anchored by Nordstrom, Saks Fifth Avenue and Belk.  The center also offers dining and entertainment experiences including four white-tablecloth restaurants – Davio's Northern Italian Steakhouse, The Tavern, Twist, and YEBO Restaurant & Bar – a 14-screen AMC Theatre with luxury recliners in all auditoriums, and Legoland Discovery Center.

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