Seattle -- REI will set up shop in two new locations next spring. The national outdoor retailer will open in Princeton, New Jersey. REI is also extending its presence in the Atlanta area, with a 24,000-sq.-ft. store in Alpharetta, Georgia.
REI’s 23,000-sq.-ft. store in Princeton will be located at Mercer Mall.
"These two new locations give us the unique opportunity to connect our offerings to more customers and members in the greater Atlanta, Philadelphia, New Jersey and New York areas,” said Greg Medlyn, REI's divisional VP of retail.