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Report: Amazon plans in-store Kindle checkout

Seattle – Amazon.com reportedly plans to provide Kindle-based checkout for brick-and-mortar retailers, possibly as soon as summer 2014. According to the Wall Street Journal, sources who have been briefed said Amazon is considering offering retailers free Kindle hardware, as well as providing data analysis and site development services.

Amazon.com did purchase technology and hire some engineers from GoPago, a San Francisco-based startup that developed a smartphone-based checkout system for in-store retailers, in 2013. Sources indicated this project is not definite and may be canceled.

 

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