Report: True Religion President Details Rapid Expansion Plans

Vernon, Calif., True Religion Apparel Inc. plans to expand its store base from 15 locations to 30 by the end of 2008, according to a report by It plans to reach a store count total of 50 in 2009.

President Michael Buckley outlined the company’s store-expansion plans and other elements of its growth strategy in a presentation at the Thomas Weisel Partners 2007 Consumer Conference in New York City, the report said.

Buckley said that the company's sales climbed from $2 million in 2003 to $139 million in 2006 and is on track to top the 2006 number this year despite the economic downturn that has some retailers lagging, according to the report.

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