Burlington, Mass. -- Sleepy’s, one of the nation’s leading mattress retailers, has deployed a cloud commerce platform as the backbone of its digital operations. The company has launched new web and mobile commerce sites new web and mobile commerce sites on the Demandware platform. Sleepy's switched from an on-premise platform to Demandware's cloud solution as part of a strategic move to advance its omni-channel initiatives and provide consumers with consistent experiences across all channels, including web, mobile and the physical store.
Sleepy's abandoned its legacy on-premise platform because the cost of ownership had become a barrier to innovation. The retailer needed to continually upgrade hardware to keep up with its growth; software upgrades were laborious and cost-prohibitive; and in-house control was lacking.
“We made the decision to move to a cloud platform because we needed a more agile solution for our growing business,” said Christopher Cucuzza, VP of technology for Sleepy’s, which has more than 1,000 locations. “Although we are a traditional brick-and-mortar retailer, we recognize that consumers are increasingly connected and that we need to evolve to meet the needs of our customers. With our on-premise platform, we just couldn’t move fast enough. Demandware is a much more flexible solution that gives us full merchandising control along with smarter economics.”
Sleepy's turned to Demandware's cloud solution because it provides a better model to support the company's growth strategy and enables the speed, agility and innovation necessary to keep pace with continually evolving consumer demands. With the solution, Sleepy's now has a flexible and scalable platform to support its holiday intensive business, without the burden and cost of infrastructure management.