Steve & Barry’s Signs Surfing Star


Surfing star Laird Hamilton has been signed by Steve & Barry's to help design and promote its new surf and skate apparel line, Wonderwall.

The collection will be sold exclusively at Steve & Barry's, with every item priced at $14.98 or less. The line will include graphic t-shirts, board shorts, cargo shorts, accessories and woven shirts.

Hamilton is the latest in a line of sports and entertainment figures who've signed on with Steve & Barry’s. Others who have done clothing and footwear lines for the retailer include Sarah Jessica Parker, Stephon Marbury, Amanda Bynes, Ben Wallace and Venus Williams.

"Surf and skate is a natural extension of our lifestyle brand mix, and Laird Hamilton is the perfect partner to create a line that looks great and embodies his passion for life," said Barry Prevor, Steve & Barry's co-CEO.

The 200-item Wonderwall collection will debut this spring.

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