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Streetsense designs new La Madeleine prototype

Bethesda, Md. -- Archiecture and design firm Streetsense said Monday it has created an all-new interior design scheme for La Madeleine French Country Cafe, a national chain of French-themed fast-casual restaurants.

A 1,194-sq.-ft. restaurant using the new prototype design is now open at Northpark Center in Dallas, while another is under construction in Tulsa, Okla. La Madeleine also has engaged Streetsense to design two new stores planned for the Washington, D.C. metropolitan region, one in Tysons Corner, Va., and one in Silver Spring, Md.

The first new design prototype is the recently opened La Madeleine in Northpark Center in Dallas, and is considered the prototype for all new stores located within shopping malls. The Tulsa store, now under construction, is free-standing and has an all-new exterior storefront.

In Tysons Corner Center, one of the largest shopping centers on the East Coast, La Madeleine will move from its current perimeter location to a 3,500-sq.-ft. interior space on the mall’s second level. Like the new store in Northpark, the Tysons location will feature a refreshed design with lighter materials, colors and textures, while retaining the restaurant’s classic French bistro feel.

The Silver Spring store will occupy 2,800 sq. ft. on the street level of an existing office building in the heart of the revitalized downtown. A new interior will be accompanied by a generous outdoor seating area.