Sudhoff to lead Henkel Consumer Goods

Scottsdale, Ariz. Henkel AG & Co. KGaA, located in Dusseldorf, Germany, announced that Stefan Sudhoff, corporate SVP Cosmetics/Toiletries at Henkel, has been appointed to lead Henkel Consumer Goods. Stefan Sudhoff succeeds Georg Baratta.

Sudhoff has been working with Henkel Cosmetics in various positions for almost 25 years. In addition to his responsibility for the Body Care strategic business unit and the Latin America and Central & Eastern Europe regions, he has also been responsible for the strategic steering of the North American Henkel Cosmetics business since 2006.

Henkel Consumer Goods is headquartered in Scottsdale, Ariz., and markets a wide range of consumer brands including Dial soaps, Purex laundry detergents, Renuzit air fresheners and Right Guard antiperspirants. Henkel purchased The Dial Corp., located in Scottsdale, in 2004.

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