Amsterdam -- The Tommy Hilfiger Group said Wednesday it has named John Ermatinger as CEO of the company's Asia business, effective Aug. 1.
Ermatinger was previously president of Gap Asia Pacific for two years and president of Gap Japan for three years. Under his leadership, Gap successfully launched the brand in China.
In the newly created position for Tommy Hilfiger, Ermatinger will oversee all business activities in Asia, including the subsidiary Tommy Hilfiger Japan, the joint venture Tommy Hilfiger China, and the various licensed businesses throughout the territory. He will be based in the Hilfiger Hong Kong offices and will report to Fred Gehring, CEO.