Walmart unveils top toy list, launches first toy catalog

BENTONVILLE, Ark. Walmart has unveiled its "Top Toys" list and announced plans to provide customers with the best selection of the hottest toys at the best prices this holiday season.

The retailer announced it is offering parents its first-ever 52-page toy catalog and has launched a dedicated section online for Top Toys at, featuring toy demos and customer ratings and reviews.


"We understand toys are at the top of every kid's wishlist, but knowing which toys to trust and choose can be challenging for parents," said Laura Phillips, SVP toys and seasonal merchandising, Walmart.  "Our Top Toys list and the helpful tools we've introduced this year make it easier than ever to find this season's best toys at unbeatable prices."

Walmart's top toys include Zhu Zhu Pet, U-Build Monopoly, Play-Doh Mega Fun Factory, Loopz Game and LEGO Games Creationary. 

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