Austin, Texas Whole Foods Market has revamped its Web site to provide a more interactive experience for its customers.
The new homepage includes features on vendors, local loan recipients, in-store brochures, top-rated recipes and the latest blog entries. Visitors are also able to access their local store's Web pages to learn about events, store specials, and other happenings at their store.
The site offers several other interactive options, including videos that provide visitors the opportunity to watch cooking demonstrations, meet local producers, and learn about micro-lending recipients of the Whole Planet Foundation.
Customers can join the discussion forums, allowing them to share tips with other customers and Whole Foods associates on topics like special diets and green living.