Dallas -- Alliance Data Systems, a leading provider of loyalty and marketing solutions derived from transaction-rich data, announced its retail services business, which manages more than 120 private label and co-brand credit programs, has signed a multi-year renewal agreement to continue providing private label credit card services for home decor and lifestyle retailer Z Gallerie.
The specialty retailer operates 58 stores located in 19 states, featuring an eclectic mix of upscale home furnishings and accessories.
"We consider the Z Gallerie Credit Card a key component to driving incremental sales, increasing frequency of purchases and strengthening the relationship we have with our customers," said Mike Zeiden, founder and CFO, Z Gallerie, Los Angeles. "We're confident Alliance Data's expertise in building strong credit and customer loyalty programs, along with its innovative marketing tools, will help us continue to deliver on our brand value proposition. In our renewed partnership with Alliance Data we look forward to offering our cardholders a superior credit product and outstanding service."
Alliance Data will continue to deliver a marketing-driven private label credit card program that recognizes and rewards Z Gallerie cardholders with meaningful rewards for purchases made with the Z Gallerie Credit Card. In addition to points earned on purchases, the credit card program provides cardholders with special financing offers and payment options, as well as other exclusive benefits, such as cardholder discounts, private sales and product previews. Alliance Data will support Z Gallerie with ongoing integrated marketing programs designed to drive brand loyalty and repeat purchases.