Dallas -- Zale Corp. announced the addition of Genesis Financial Solutions to its U.S. alternative financing program. The new financing option, which became available in October, is offered in Zales, Zales Outlet and Gordon’s retail stores.
Genesis is a consumer finance company that specializes in providing financing to consumers with near-prime and non-prime credit. Citibank (South Dakota), N.A., remains the company’s primary consumer financing provider in the United States. Zale will offer a Genesis revolving line of credit to select customers whose credit applications have been declined by Citibank, providing them with an affordable option and similar repayment terms.
"We were impressed with Genesis’ focus on customer service and their ability to offer a competitive financing option,” said Ken Brumfield, senior VP of financial products for Zale Corporation. “Adding Genesis to our portfolio of alternative financing lenders further enhances our ability to assist guests in making their fine jewelry purchase.