Consumers continue to engage more deeply with their smartphone … because they value what apps can do for them. They have downloaded more than 75 billion in the seven short years since the first app made its appearance on a smartphone.
That well-known business guru Rod Stewart once sang, “… every picture tells a story don't it.” We’re not sure about Rod’s pictures — or his grammar for that matter — but in today’s “omnichannel” retail world, every channel tells a story or, more correctly stated, every channel offers a different opportunity to tell the same story.
Despite the fact that the supply chain community continues to discuss the nearshoring trend, outsourcing still reigns supreme – and that’s a problem for organizations that don’t have complete visibility into their supply chain.
Have you read any 2015 retail trend forecasts lately? Let’s face it, many so-called trends for the year ahead — the need to focus on things like mobile payment, customization, foodservice, smaller formats or millennial shoppers, to name a few — are at this point just the cost of doing business.
Black Friday traditionally marks the first day of the holiday shopping season. During the most recent holiday season, millions of Americans have participated in the shopping frenzy, which according to CMO.com, accounts for nearly 40% of all annual sales.