The chief executive of hardware giant True Value is going undercover—on television that is. True Value Company president and CEO John Hartmann will appear in the season premiere of "Undercover Boss," which airs on Dec. 14 on CBS.
BJ's Wholesale Club’s Mastercard program ups the ante in the wholesale club credit card category. The new My BJ's Perks MasterCard will offer members 10 cents off per gallon of BJ's gas, up to 5% back on purchases in-club and at BJs.com, 2% back on eating out and non-BJ's gas purchases, and 1% back on purchases made everywhere else MasterCard is accepted.
Black Friday (Nov. 28) is expected to be the busiest shopping day of 2014. According to data from in-store analytics provider RetailNext, it will be followed in order by four days in December: Dec. 20, 21, 13 and 19.
Pacific Sunwear of California announced the appointment of Amber Fredman-Tarshis as its senior VP and chief marketing officer. She most recently served as CMO of Guess?. Fredman-Tarshis’ background also includes executive roles at Puma, Warner Bros., Victoria's Secret.
Deals2Buy, a U.S. product offers website, is launching a new site design that streamlines navigation. New features include responsive design, expiration countdown for deals, “hottest” and “newest” deal categories, improved navigation, and sharing of deals on social media.