01/15/2015 - 4:24pm

Retailers are sometimes accused of being laggards when it comes to technology and process adoption, but that does not appear to be the case when it comes to marketing.

01/15/2015 - 4:07pm

Online specialty apparel retailer Bare Necessities is using the Experian Marketing Suite to plan, manage, execute and optimize all of its customer interactions in real time across any channel, all from within a single system.

01/15/2015 - 3:53pm

TGI Fridays Inc., in partnership with Microsoft Corp., is upping its guests’ experience by equipping servers with eight-inch tablets on which they can process orders and payments while at the table and respond promptly to requests.

01/15/2015 - 11:12am

Consumers enjoyed a very discounted holiday season. According to a new survey from Alliance Data Retail Services, there was a 12% increase in the number of consumers saving on holiday purchases using rewards, discount offers and coupons.

01/14/2015 - 4:38pm

It appears there is a disconnect between consumer attitudes and behaviors with regards to their digital interactions. In a survey by IBM, 43% of consumers said they prefer to shop online, but only 29% actually made their last purchase online.

01/14/2015 - 9:35am

McDonald’s USA is turning to digital menu boards for improved merchandising at more than 14,000 stores.

01/13/2015 - 5:05pm

In what is described as the first iBeacon-wearable integration at retail, Marsh Supermarkets and inMarket have announced the deployment of a closed-loop iBeacon platform that will enable Apple Watch users to receive interactive alerts and other content on their devices based on their proximity to the beacons.

01/13/2015 - 10:01am

Footwear retailer and manufacturer Aerosoles has teamed with Digital Management Inc. to enhance its website and deploy an advanced, feature-rich, secure e-commerce website with Responsive Web Design for mobile optimization.

01/13/2015 - 9:56am

Sophia Amoruso, the irreverent founder of online fashion retailer Nasty Gal (and the best-selling author of #GirlBoss), has stepped down as chief executive of the company and named Sheree Waterson as CEO, effective immediately.