Belk Inc.'s Android and iOS app features a registry checklist and tips for newlyweds.
There are three implications of Facebook’s latest effort to serve as a commercial platform.
Debra Berman, former chief marketing office of J.C. Penney, is joining Yahoo in the new position of senior VP of consumer marketing, effective July 6.
The Shopify e-commerce platform is expanding a beta test of the Facebook “buy” button with select U.S. retailers, by invite only.
Company veteran Jeff Turnas will serve as president of the new venture, which will debut in 2016 and be based at the company’s Austin headquarters.
Internet ad revenue is breaking records in the first quarter of 2015, with a 16% increase over the same period last year.
As technologies advance, social channels proliferate, and consumers become more plugged into digital marketing, personalization and contextualization is becoming the key to connecting with customers.
The Michaels Companies Inc. is teaming up with The Gymboree Corp, on a summer Instagram promotion.
If credit card issuers stopped offering rewards, a slight majority of American credit cardholders wouldn’t change their spending habits.
Twitter announced on Wednesday that its advertisers can use the data the social giant has been collecting on which apps its users download for targeted ads.