One of the interesting retail real estate trends I’ve been seeing pick up steam in the last couple of years is the willingness of many retailers to look beyond the traditional mall locations. Many are choosing locations on “hot streets,” bustling avenues within major communities that happen to be the retail hub, or in the downtown/village center area of the market.
Overall holiday shopping season sales numbers have been rolling in, and the news confirms what many retail real estate analysts (including myself) suspected: 2014 holiday sales were strong. Nothing earth-shattering — but plenty good enough to chalk this one up as a win.
With 2014 almost over, the looming question on everyone’s mind, of course, is whether holiday sales managed to live up to the (mostly) positive holiday forecasts from analysts and retail organizations.
One retail category that’s been fascinating to watch evolve over the last several years is the women’s athletic apparel segment. Judging by the number of times reporters have asked me about women’s athletic apparel retailers in the last few months, I’m not the only one who thinks so.
At a time when online sales seem to be inexorably chipping away at brick-and-mortar sales, taking a bigger bite with every passing year, the 2014 back-to-school shopping season has actually seen the exact opposite trend.