Mall Marketing

03/19/2014 - 9:58am

The Avenue has used Partners in Education programs to foster community relations since 1998. These programs provide marketing opportunities for each of the five Avenue properties in the Southeast.

01/21/2014 - 4:32pm

The Year of the Horse arrives January 31, 2014, the first day of the Chinese New Year, which will run through February 18, 2015.

01/09/2014 - 10:55am

In partnership with PlaceWise Media, CBL & Associates Properties has launched websites with technology that connects retailers and customers at 27 of its malls.

11/26/2013 - 10:59am

General Growth Properties has created an interactive sweepstakes series called Reindeer Games to promote shopping centers across its portfolio throughout the holiday shopping season.

11/20/2013 - 3:59pm

Hispanic Heritage Month is a national observance that runs annually from Sept. 15 through Oct. 15.

09/10/2013 - 11:35am

Westfield San Francisco Centre has embraced the National Day Golden Week holiday that runs from Oct. 1- Oct. 7 every year — in China.

07/31/2013 - 12:19pm

Is there an archetypal Las Vegas shopping center? How about Miracle Mile Shops at Planet Hollywood Resort & Casino in Las Vegas?

07/30/2013 - 1:50pm

Seeking to boost back-to-school sales, 24 GGP malls will host Teen Vogue’s Back-to-School Saturday™ on August 10 — this Saturday.

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