When retailers discuss a social media strategy, they usually mean something involving reaching out to customers through popular social media sites like Facebook or Twitter. And while that is an important marketing technique to engage modern consumers, social media can also serve as a powerful internal communications and engagement platform.
Fleur du Mal, a recently launched online retailer of women’s specialty apparel, is deploying the Usablenet U-Experience platform and Acadaca e-commerce platform to support a new personalized mobile web shopping experience for its customers.
Jamba Juice tapped NCR Corporation to help it make mobile ordering easier for its customers. NCR, in collaboration with PayPal, has developed a series of customized mobile solutions, including a Jamba Juice branded iOS and Android mobile ordering and payment solution.
Alliance Data Systems Corp., a provider of loyalty and marketing solutions derived from transaction-rich data announced its retail services business has signed a multi-year agreement to provide private label credit card services for multichannel computer and electronics retailer TigerDirect, a subsidiary of Systemax, Inc.
Almost all (97%) social video ad shares of alcohol brands during fourth quarter 2012 and first quarter 2013 were for four brands, Budweiser, Neft Vodka, Carlsberg and Heineken, according to a new report from Unruly Media.
PeopleAnswers has announced a five-year software licensing agreement for The Bon-Ton Stores to use the PeopleAnswers HR-focused business solution to improve its in-store employee sales performance while lowering employee turnover.