Data migrations and system upgrades usually require at least some downtime. In fact, 81% of companies schedule migrations overnight or on weekends when fewer people are working, and fewer customers can potentially be disrupted by downtime. Particularly in this era of 24/7 online ecommerce, some degree of business risk always accompanies downtime.
High expectations are the key to everything. Take mobile for example. Apps from Starbucks, Uber, Netflix, and Apple have all made outstanding digital experiences expected and commonplace. Finally, customers have a taste of products and services that work the way they should, effectively reprogramming consumer expectations for all digital experiences.
Nordstrom was the most engaged retail brand on Pinterest, followed by Amazon, according to Curalate, which collected more than 180,000 Pins and analyzed nearly five million interactions associated with the Top 100 brands from November 1st to November 21. Rounding out the top five: Urban Outfitters, American Eagle Outfitters and Zulily.
As the official kick-off of the holiday season approaches, your core online holiday campaigns are all wrapped up and ready for holiday shoppers. This year, it is expected that online consumer spending will rise 16% over last year to approximately $60 billion, according to the comScore forecast.
Starting this month, social media users and others can send each other beers, cocktails and food items as gifts via a growing number of gift card options and features from Applebee’s Neighborhood Grill & Bar.