Marketing

Aug 25, 2014
QVC received top ranking in the Mobile Customer Experience Index from The...
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Aug 25, 2014
Express Inc. will be using Rich Media Messaging (RMM) technology from Iris...
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Aug 25, 2014
A retailer’s website is its most dominant channel for digital marketing,...
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Aug 25, 2014
ShopYourWay, the digital loyalty, marketing and shopping platform of Sears...
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Aug 22, 2014
Teen apparel retailer PacSun is partnering with content creators from...
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Aug 22, 2014
Instagram is making itself more advertising-friendly, adding a new suite...
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Aug 21, 2014
A new Nielsen survey found that nearly 20% of consumers have already...
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Store of the Week

H&M, New York

H&M's new 57,000-sq.-ft. flagship on Fifth Avenue is the fast-fashion retailer's largest store in the world, and also its most upscale. More...

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Marketing Surveys & Reports

Survey: One-in-five in-store customers are connected
Eighty percent of U.S. consumers use the Internet when they shop. And the fourth annual research study of shopper behavior by Cisco Consulting Services revealed the percentage of “Über-Digitals” shoppers, who regularly use their smartphones for their shopping decision-making, nearly doubled to 18% of the sampled population.
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Report: 2013 breaks records for holiday email transactions, volume, revenue
The volume of emails sent by marketers increased nearly 13% during the 2013 holiday season compared with the 2012 holiday season, which also saw record highs in volume.
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Marketers on the Move

Zappos redesigns website, names new artistic director
Zappos Couture is launching a redesigned web presence with artistic direction and editorial from new artistic director Andre Leon Talley.
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Build-A-Bear Workshop names Coke exec new CMO
Build-A-Bear Workshop, Inc. has appointed Gina Collins to the position of chief marketing officer, effective Jan. 20, 2014. Collins will lead the Build-A-Bear marketing, public relations, entertainment and creative teams to drive sales growth and profitability.
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