Columbus, Ohio Limited Brands said Tuesday it will open a 16,500-sq.-ft. Victoria's Secret flagship store in London in 2012.
The new store will be located on the corner of New Bond Street and Brook Street, in London’s premier retail destination for luxury and fashion brands.
The retailer said it will provide additional information about the new flagship at its second-quarter earnings call on Aug. 19.
Last week, Limited Brands announced it had sold off the remaining holdings in its namesake Limited stores and now operates under the banners Victoria's Secret, Pink, Bath & Body Works, La Senza, C.O. Bigelow, White Barn Candle Co. and Henri Bendel.