Roseville, Calif. Revionics, a provider of retail life cycle price optimization software, announced Family Dollar’s successful implementation and rollout of Revionics Everyday Price Optimization solution to all 6,700 stores. The discount retailer is using the solution to help it achieve industry-leading financial performance while still delivering a compelling value and convenience proposition to their customers.
“Before Revionics, our pricing processes were very manual, subjective and tactically-focused,” stated Scott Zucker, VP information technology Family Dollar. “The Revionics platform allows us to make fact-based pricing decisions across a wide range of product categories and a diverse store base. We can model various pricing strategies, understand the impact on sales and profit, and act quickly to capture the benefits.”
According to Zucker, Family Dollar chose Revionics because it offered the most flexible, intuitive and integrated lifecycle pricing solution in the marketplace.
“These selling features had a significant impact on the great adoption we achieved during our implementation,” he said.