Carpinteria, Calif. CKE Restaurants and RWJP Star Enterprises entered into a franchise development agreement that will open 121 Carls Jr. restaurants in the Dallas/Ft. Worth, Houston, Tyler/Longview and Beaumont, Texas markets. The locations will be opened during the next 10 years.
As many consumers cut restaurant-dining expenses out of their budgets, many companies have slowed expansion plans. However, CKE’s new plan will bolster its already-strong presence in Texas. The company has 16 franchised units across Texas, and three company-owned restaurants opened in 2008.
The agreement supports CKE’s plan to increase overall unit growth, specifically its franchise growth. During fiscal 20