San Diego Charlotte Russe will open a “creative hub” in San Francisco, effective late spring of this year. The company said the new offices will allow it to capitalize on having a presence in one of the major creative talent markets in the Unites States.
The San Francisco offices will include design, merchandising, production, visual, store design, planning/allocation, marketing and e-commerce. Charlotte Russe’s San Diego offices will continue to support company operations.
“Our decision to locate our creative hub in San Francisco will better position us in a key market place that will allow for a greater source of creative talent,” said CEO Jenny Ming. “Maintaining a presence in both San Francisco and San Diego will help us build our organization and reposition our brand later this year for the benefit of our customers.”