Chicago-based General Growth Properties is kicking off back-to-school shopping with two promotional programs – Shop til You Rock and Family Recess.
Shop Til You Rock, a music-inspired mall tour that empowers teens to look and feel like rock stars, is back for its second year. Teens are invited to watch live performances by some of today’s hottest bands, participate in exclusive activities and take advantage of special mall offers, prizes and sweepstakes, including a chance to win valuable shopping sprees and a gaming system.
Shop Til You Rock will travel to 38 GGP malls across the country from July 23 through Sept.10.
Family Recess kicks off back-to-school fun with family-friendly activities, including games, music, special deals, prizes and a chance to win a family vacation for four to the Kennedy Space Center Visitor Complex in Orlando, Fla. Family Recess travels to 21 GGP malls across the country from Aug. 6 through Sept.10.
The Shop Til You Rock and Family Recess programs also reward shoppers with a $20 mall gift card, while supplies last, when they spend $150 or more during the event. Plus, interactive mall activities include: