This new concept makes its retail debut with a unusual store design that has created lots of buzz. The central element of the 1,800-sq.-ft. boutique is a continuous surface made from 25,000 stacked paper bags‹that arches from floor to ceiling. Creating a warm atmosphere, the honeycomb-like structure contrasts with the existing industrial brick and concrete space. All clothing, accessories and jewelry are displayed on quartz slab tables, blackened steel hang bars and steel and glass vitrines.
Located in New York City’s trendy Meatpacking District, Owen features a carefully edited assortment of up-and-coming contemporary brands for men and women. This is the company¹s first retail outing, but it’s meant to serve as a preview of more to come.
Design: Tackelbox, New York City
Photos by: Tacklebox, by Juliana Sohn