New York -- Saks Inc. said Monday it has launched AT&T Wi-Fi at all 44 retail locations nationwide.
The AT&T Wi-Fi network connects shoppers with mobile tools such as the new Saks Fifth Avenue app, which offers features such as shareable wish lists, fashion look books, event calendars and more. AT&T customers with select Wi-Fi enabled devices will auto-authenticate to the in-store Wi-Fi service, so frequent shoppers will be automatically connected to Saks Fifth Avenue’s Wi-Fi each time they re-visit the store.
Saks Fifth Avenue first launched AT&T Wi-Fi at its flagship store in New York City in November 2011, and has expanded availability to more stores on an ongoing basis. Since the initial launch, Wi-Fi users have made more than five million connections to the in-store network.