Dallas -- Alliance Data Systems Corp., a provider of loyalty and marketing solutions derived from transaction-rich data, announced its Retail Services business has signed a multi-year renewal agreement to continue providing the private label credit card program for multichannel home furnishings retailer Crate and Barrel.
This year, in partnership with Alliance Data, Crate and Barrel introduced a rewards-based credit card that allows customers to earn rewards across all three brands: Crate and Barrel, CB2 and The Land of Nod.
For every $200 spent at Crate and Barrel, CB2 or The Land of Nod, customers will receive a $10 reward that can be used at any of the three brands. In addition to rewards, the program provides cardholders special financing and access to other exclusive cardholder offers. Alliance Data will support Crate and Barrel with new card issuance and ongoing marketing programs targeted at cardholders in order to help the company grow and retain a strong, loyal customer base.
“We are excited to continue to evolve the Crate and Barrel credit card by rewarding our best customers for their loyalty,” said Jennifer Olsen, chief marketing officer of Crate and Barrel.