Tiffany & Co.’s dazzling jewel box in downtown Manhattan’s SoHo neighborhood captures the retailer’s signature elegant feel and heritage of craftsmanship. The interiors of the 7,000-sq.-ft. store, the jeweler's third outpost in New York City, were designed by select artisans who put their own spin on some traditional Tiffany design motifs.
The main entrance takes customers into the diamond and gemstone jewelry room where the walls are done with Amazonite, a stone whose color resembles the famous Tiffany Blue. In the fine jewelry and engagement ring salon, the walls and carpet feature a magnolia flower design based on the stained glass windows Louis Comfort Tiffany, son of the company’s founder, created for his home. The doors to the space depict the same floral pattern and are accented with 12K-gold stems.
Elsewhere in the space, a floor-to-ceiling bookcase displays original product prototypes, archival sketches, jewelry-making tools and books on Tiffany's history.