Pep Boys, Tampa, Fla.
It’s not your father’s Pep Boys...not by a long shot. The auto parts and service retailer is testing a new store concept designed to extend its appeal beyond its core DIY-car enthusiasts audience to “do-it-for-me” drivers, which include many female customers. Read more.
Design (also customer millwork and proof-of-concept fixtures): EWI Worldwide, Detroit