October 9, 2014

One-quarter (25%) of U.S. consumers plans to spend more on holiday shopping this year up from 20% in 2013, and spending on holiday gifts is expected to average $718, according to Accenture’s annual holiday shopping survey.

September 10, 2014

Almost all retailers consider Big Data to be important, according to a new survey from Accenture Analytics. When asked how important is Big Data to their organization, 94% of retail executives answered “important,” 58% responded “extremely important,” and 36% responded “important.”

September 10, 2014

Almost all retailers consider Big Data to be important, according to a new survey from Accenture Analytics. When asked how important is Big Data to their organization, 94% of retail executives answered “important,” 58% responded “extremely important,” and 36% responded “important.”

July 29, 2014

A majority of parents plan to spend more on their children's back-to-school shopping this year, driven by rising costs or necessity rather than greater spending power.

July 22, 2014

Chief marketing officers and chief information officers are working more collaboratively than in the past to take advantage of digital opportunities, but they remain at odds on issues involving how to drive integrated digital marketing solutions for their customers, according to a new study by Accenture.

July 22, 2014

Chief marketing officers and chief information officers are working more collaboratively than in the past to take advantage of digital opportunities, but they remain at odds on issues involving how to drive integrated digital marketing solutions for their customers, according to a new study by Accenture.

March 19, 2014

We shop almost every day – picking something up at the drug store or buying lunch, clothes shopping or getting groceries, looking for a gift or checking out a promotion – and we are doing this on the way to work, at work, at night while watching TV, online, at a store and increasingly across mobile devices. There is one thing that unites consumers in all of these instances: we expect the experience to be unified, personalized, constant, connected and, above all, seamless.

February 3, 2014

Even as online shopping continues to grow, more U.S. shoppers are planning to make purchases from physical stores in 2014, according to a survey by Accenture.

January 6, 2014

Accenture has been selected by Belk, the largest family-owned and -operated department store company in the United States, to help the retailer deliver a seamless experience to customers across all shopping channels – in-store, online and mobile – as part of its omnichannel transformation initiative.

January 6, 2014

Accenture has been selected by Belk, the largest family-owned and -operated department store company in the United States, to help the retailer deliver a seamless experience to customers across all shopping channels – in-store, online and mobile – as part of its omnichannel transformation initiative.

December 2, 2013

A generational shift is afoot that’s about to upend the retail landscape. 

The root cause of the impending transformation lies in changing demographics. By the decade’s end, millennials, also know as Generation Y, will displace baby boomers as the biggest consumer-spending group in the United States. Broadly defined as the generation born from 1980 to 2000, these “echo boomers” will account for approximately $1.4 trillion in spending by 2020, or about 30% of total retail sales, according to Accenture research.

November 12, 2013

Thirty-eight percent of shoppers are likely to shop on Thanksgiving Day this year, according to Accenture’s annual Holiday Shopping Survey.

October 22, 2013

Despite having more data and insights into consumer desires and preferences, companies in the U.S. have failed to meaningfully improve customer satisfaction or reverse rising switching rates among their customers.

October 7, 2013

Shoppers in the United States intend to spend an average of $646 on gifts this holiday season, representing an 11% increase over the $582 they planned to spend, on average, in 2012, according to Accenture’s annual holiday shopping survey.

September 5, 2013

Accenture and SAP AG are jointly releasing a new application called the Marketing Performance Solution by Accenture and SAP.

September 5, 2013

Accenture and SAP AG are jointly releasing a new application called the Marketing Performance Solution by Accenture and SAP.

August 22, 2013

A disconnect between chief marketing officers and chief information officers threatens the ability of companies to deliver effective customer experiences, according to a new study by Accenture.

August 22, 2013

A disconnect between chief marketing officers and chief information officers threatens the ability of companies to deliver effective customer experiences, according to a new study by Accenture.

August 7, 2013

Lacoste is establishing an online presence in Greater China using a new multichannel commerce solution from Accenture that features Demandware as the core digital commerce platform.

August 7, 2013

Lacoste is establishing an online presence in Greater China using a new multichannel commerce solution from Accenture that features Demandware as the core digital commerce platform.

June 27, 2013

By Sherry Orel, Brand Connections

May 3, 2013

The world’s largest retailers have been scaling back their global expansion activities, particularly in Asia, and turning their attention inward by integrating operations and strengthening their store, Internet and mobile sales channels, according to a new report by Accenture.

May 3, 2013

The world’s largest retailers have been scaling back their global expansion activities, particularly in Asia, and turning their attention inward by integrating operations and strengthening their store, Internet and mobile sales channels, according to a new report by Accenture.

April 15, 2013

Retailers that deliver on their customers’ expectations and provide them with a seamless shopping experience – whether they are shopping in a store, online or through a mobile device – will win their loyalty and gain a competitive advantage that drives sales, according to new research by Accenture.