April 21, 2015

HSN, Inc. has appointed John Aylward as executive VP and chief marketing officer for HSN, an operating division of the $3.6 billion interactive multichannel retailer.

April 9, 2015

Millennials are not loyal to fashion brands. In fact, a new study from LIM College shows that 45% of those surveyed say nothing can be done to retain them.

April 1, 2015

There is a significant perception gap between how well businesses think they are marketing and the actual customer's experience.

March 31, 2015

Consumers are reaching a saturation point when it comes to their level of engagement in loyalty and rewards programs.

March 24, 2015

Jack Clare, 44, has been promoted to the newly created position of chief information and strategy officer (CISO) of Dunkin’ Brands.

March 24, 2015

Perfumania Holdings is launching a new digital corporate platform.

March 16, 2015

These days, retailers spend a lot of time obsessing over letters, specifically CAC and CLV. Most know these terms as shorthand for customer acquisition cost and customer lifetime value. Both are key concepts and incredibly important metrics if you operate a retail business.

March 3, 2015

Deckers Brands is rolling out the company's first multi-brand e-commerce platform in the Asia-Pacific (APAC) region, Style X Deckers.

March 3, 2015

The Shoes.com website has been formally re-launched with a refreshed design and expanded product offering, now with more than 450 brands.

February 20, 2015

Loyalty brand agency Bond Brand Loyalty, a Maritz company, has launched SynapzeSHOP, a new consumer mobile loyalty solution for CPG brands.

February 17, 2015

Jewelry retailer James Avery is offering shoppers a more interactive experience, one that connects customers to the brand, at its store in Alpharetta, Georgia. 

February 17, 2015

Most readers would agree that Internet brand retailing is all about maximizing traffic to a given site, converting site visits to sales and getting buyers to come back and buy more. That’s one of the paybacks on the hefty investments they make in online marketing.

February 10, 2015

The 2014 NFL season is over and teams have shifted focus from the Super Bowl to what’s next. This assessment requires a detailed examination of their rosters, where money was spent and what investments produced the desired outcome. It’s this same exercise that advertisers must do right now, especially those that dropped $4.5 million for a 30-second spot during the big game.

January 29, 2015

Incoming Gap Inc. CEO Art Peck is wasting no time reshaping the apparel giant. In its latest management shakeup, the retailer named company veteran Scott Key to the new position of senior VP and general manager of customer experience for its namesake brand.

January 14, 2015

Orchard Brands, a multichannel retailer of apparel and home products focused on consumers older than 50, has partnered with Borderfree for global e-commerce.

January 9, 2015

From Valentine’s Day to Christmas, the year is filled with big moments for retailers – but a retailer’s strategy should be much more than a numbers game during these times.

January 9, 2015

Shopatron is partnering with Mozu and Brand Labs in an effort to give retailers increased website scalability through SaaS technology, quick site ramp-up and deployment, and a lower cost of ownership.

December 17, 2014

As 2014 comes to a close, one thing is clear—traditional retailing is under fire. 

December 15, 2014

Online fashion rental company Rent the Runway has partnered with innovation agency Redscout to help create the brand's new positioning, voice, logo and visual identity. 

November 26, 2014

Nordstrom was the most engaged retail brand on Pinterest, followed by Amazon, according to Curalate, which collected more than 180,000 Pins and analyzed nearly five million interactions associated with the Top 100 brands from November 1st to November 21. Rounding out the top five: Urban Outfitters, American Eagle Outfitters and Zulily. 

November 25, 2014
Nordstrom was the most engaged retail brand on Pinterest, followed by Amazon, according to Curalate, which  collected more than 180,000 Pins and analyzed nearly five million interactions associated with the Top 100 brands from November 1st to November 21. 
November 20, 2014

Gap Inc.'s incoming CEO, Abe Peck, is wasting no time putting his own stamp on the company, naming new presidents for the Gap and Banana Republic brands. 

November 18, 2014

Perceptions about private label are overwhelmingly favorable. Almost three-quarters of global respondents (71%) say store-brand quality has improved over time, according to a new study by Nielsen.

November 17, 2014

Unless you are a grandstanding politician, the notion of American apparel production may feel like it was declared dead years ago. But despite this gloomy diagnosis, some types of clothing manufacturers can build compelling business theses for bringing manufacturing back home—and breathing new life into smaller corners of the domestic apparel manufacturing space.