Content about CRM technology

June 27, 2013

Maintaining a wealth of customer data has become a primary directive for retail IT departments. In recent years, retailers have been making substantial investments in solutions that collect and store data relating to their customers' purchases, behaviors, preferences, demographic characteristics and almost any other traits you can think of. But after all this data has been captured, what do you do with it? 

May 18, 2012

Although the adoption of social media by sales, marketing and customer service departments continues to grow rapidly, by the end of 2012, only 50% of Fortune 1000 companies will receive a worthwhile return on investment from their social customer relationship management (CRM) initiatives, according to Garner.

August 31, 2008

Talk to the major providers of retail real estate technology and solutions, and all...

December 31, 2006

In a perfect holiday season, shoppers in your store on Black Friday were also shopping...

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